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Screenprinting,
or silk-screen, or serigraph, is the art of printing on fabric
through a fine screen of nylon (formerly silk). Areas of the
screen are masked off and ink is forced through the screen
with a squeegee, resulting in an inked shape on the garment.
Screenprinting uses one color at a time. Each color needs to
dry before the next color is applied. When cured with heat,
the screenprinting ink is vivid, permanent, and washable.
In the design at left, two colors were used on a royal blue
garment. First, the white was laid down. The orange color
fades from dark to light, so white was laid down wherever the
design called for orange. Once the white was dry, orange ink
was applied. It's not possible to print two colors at once by
screenprint, so instead of actually mixing lighter and darker
orange inks, we us one color and break it up into tiny dots to
simulate mixed colors. The dots get smaller and farther apart
as the color gets lighter, and gives us the smooth shaded
appearance.
What kind of artwork should I supply?
For screenprinting, please supply the best artwork you can.
Our design department will need to create art specially for
screenprinting, so there is almost always an art charge, but
the easier your art is to work with, the less the charge will
be.
We will be happy to talk with you about your options for
screenprinted artwork. For instance, in the basketball design
above, we knew the design was going on royal blue shirts, so
we used the blue of the shirt to add an extra outline around
the letters. This saved a color, and saved our customer from
adding 50% to the screenprinting cost.
Pricing depends on several factors:
First, quantity and number of colors. The setup time required
for 12 shirts is the same as the time required for 1200
shirts, so quantity discounts apply. We would almost never
recommend screenprinting only 12 items; there are other
options for low quantity garment graphics. There is a charge
per item for each color, so the number of colors definitely
affects the price, as in the basketball design example above.
Second, the kind of garment the artwork will go on. Different
fabrics need different treatments. A very porous or
dark-colored garment might need a white underlay for a
brightly-colored design.
It would be wonderful if we could give you a price chart that
would spell it all out. However the possiblities are so great,
a chart would be so complicated as to be useless. Therefore,
to give you the best result, we prefer to quote each job
individually.
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